Forecourtly
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AI content & SEO,
built for dealers.

Get more local car buyers to your dealership without paying an agency every month. Forecourtly writes the SEO content and Google Ads copy that get you found when buyers search for the cars you sell. Works alongside your existing DMS or website, or publish to our hub.

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£500–£3k/mo

typical UK SEO agency retainer for an independent dealer

Source: Backlinko SEO pricing survey

10–20%

of ad spend taken by Google Ads agencies on top of your budget

Source: Wordstream / industry benchmarks

97%

of UK car buyers research online before they call or visit

Source: Auto Trader Market Insight Report

Built for UK independent dealers
GDPR compliant · UK data
Secure billing · Stripe
Real human support
No contract · cancel anytime

Built for

A marketing layer for the
UK independent dealer.

Used car dealersNew-start dealersSingle-site forecourtsSmall multi-site groupsSpecialist & prestige

Enterprise platforms

Built for franchise groups with
transport fleets and IT teams.

  • Long contracts and onboarding cycles
  • Per-seat pricing that scales with headcount
  • Heavy DMS replacements you don't need
  • Account managers, not self-serve

Forecourtly

Built for independents who want
a website that actually pulls weight.

  • £99/month — no contract, cancel anytime
  • Self-serve, set up in 1 hour
  • Sits beside your DMS and current website
  • Your dealer knowledge, drafted into content
£99
/month, all-in

Vs. £1,000s for an agency retainer.

2 min
to draft a page

From dealer brief to publish-ready copy.

100s
of pages, one form

Local SEO, model guides, ad copy, FAQs.

The problem

Your website should not just
be a stock list.

Most dealer websites show the cars in stock and not much else.

That means buyers usually find the dealership through a marketplace, a paid advert, or by already knowing the name.

But buyers are searching for much more than stock. They ask about finance, warranty, part exchange, running costs, local availability, specific models, budgets and whether a car is right for them.

Forecourtly helps your website answer those questions with useful pages, buyer guides, advert copy and AI-search-ready content built around your dealership.

Finance

“Can I get used car finance with poor credit?”

Warranty

“Do independent dealers offer warranty?”

Part exchange

“What's my Fiesta worth in part-ex?”

Running costs

“Real-world MPG on a Qashqai diesel?”

Local

“Used automatic SUVs near Birmingham.”

Budget

“Reliable family car under £8,000.”

Marketplaces

Marketplaces bring buyers.
But they’re expensive to rely on.

Auto Trader, Motors, eBay Motors and Facebook Marketplace can all bring enquiries. They’re part of the market and they’re not going away.

But if your own website isn’t generating demand, you’re always renting attention from someone else.

Forecourtly helps you build a stronger direct channel through your own website, so over time you can rely less on expensive marketplace visibility — and more on an asset you control.

Don’t leave marketplaces overnight. Build more direct enquiries alongside them and massively reduce your spend.

Agencies

You know your forecourt
better than any agency.

A good agency can help with strategy, but most agencies aren’t close enough to your stock.

They don’t always know which cars have the best margin, which vehicles are ageing, what buyers keep asking about, or which local areas you want to target this month.

Forecourtly turns your own dealer knowledge into useful content. Add your stock, location and buyer questions. Forecourtly helps create SEO pages, Google Ads copy, vehicle content and AI-search-ready pages in minutes.

Less waiting. Less generic content. More control.

How it works

Set up in 1 hour.
Useful content from week one.

01

Add your dealership

Tell Forecourtly your location, the makes you sell, your stock and the buyer questions you hear most.

02

Generate the content

Local SEO pages, model guides, vehicle copy, Google Ads and AI-search-ready pages — drafted in minutes, edited by you.

03

Publish or export

Publish to your Forecourtly hub or export the content straight into your existing website.

See it work

Watch Forecourtly build
your next page in real time.

Live demo

Local SEO page

Live demo

Google Ads copy

Live demo

AI-search-ready content

What Forecourtly creates

Create the content
your current website is missing.

Practical content that supports your own website and marketing — built around your stock, your area and your buyers.

Local SEO pages

Pages for your town, nearby areas, budgets, body types and common buyer searches.

Model buyer guides

Useful pages for cars you actually sell — Ford Fiesta, BMW 3 Series, Audi A3, Nissan Qashqai.

Vehicle content

Better advert descriptions, selling points, FAQs, page titles and meta descriptions.

Google Ads copy

Headlines, descriptions and landing page copy for the stock or searches you want to promote.

AI-search-ready content

Buyer guides, FAQs and dealership pages AI search tools can understand, summarise and potentially reference.

Publish or export

Publish to a Forecourtly hub, export to your own website, or pass the content to your web provider.

AI search

Search is becoming
more conversational.

If your website only lists stock, there may not be enough useful information for search engines or AI tools to understand why your dealership is relevant. Forecourtly helps create the pages, FAQs and guides your website needs for the way search is changing.

Old search

“used cars Birmingham”

↓

New search

“Where can I buy a reliable used automatic SUV near Birmingham with finance and warranty?”

Illustrative example only. AI answers vary.

Your DMS

Stock, invoices, sales process — stays where it is.

Your website provider

Keep your current site. Add Forecourtly content to it.

Your stock system

No need to migrate or re-import anything.

Forecourtly

Plugs in as the missing marketing layer.

No migration needed

Keep your DMS.
Add the missing marketing layer.

Forecourtly works alongside your current DMS, website provider or stock system. You don’t need to move your stock, invoices or sales process to start using it. Use Forecourtly to create the content your current system doesn’t make easy.

Pricing

Content Studio
£99/month.

For dealers who want their own website to work harder — and reduce reliance on marketplaces and agencies over time.

Available now

Content Studio

£99/ month

Cancel anytime. No setup fee.

Start for £99/month
  • Local SEO page generator
  • Model buyer guide generator
  • Vehicle description generator
  • Google Ads copy generator
  • Finance & warranty FAQ generator
  • AI-search-ready dealership content
  • Keyword ideas
  • SEO scoring
  • Publish to Forecourtly hub
  • Export to your own website

No long contract

Monthly rolling. Cancel any time.

Transparent pricing

One price. No setup fee. No surprise add-ons.

Your data stays yours

Export your content. Take it with you.

Real human support

Talk to a person who understands dealers.

Make your website a
stronger source of buyers.

Marketplaces are useful. Agencies can help. But your own website should not be invisible. Forecourtly helps you create the pages, adverts and useful content needed to bring more buyers directly to your dealership.

Start for £99/month
Keep your DMS
Keep your marketplaces
Build a channel you own